Yet another year and Milan Design Week has finished, leaving all of us extremely tired and overwhelmed with the massive amount of design that is spread over the Salone and the city exhibitions, the Fuorisalone. One week after and tons of coffee to overcome design-caused sleep deprivation, I feel recovered enough to reflect on everything seen, experienced and photographed.
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The allegory of the cave is one of the most inspiring readings to get acquainted with design semiotics. In this beautiful metaphor, Socrates discusses with his disciple Glaucon the fundamentals of perception of reality and introduces to him the concepts of archetypes. In this article, I explain how my RCA final project dealt with the same principles to improve the concept of light.
On Design Innovation and collaboration with universities: Interview with Openlight Creative Director, Rombout Frieling
Design innovation is a creative discipline and as such, it means many things. It means thought leadership. It means knowledge, and pattern spotting. It means cross-disciplinary work. It means lateral thinking (as Edward de Bono insightfully described in his work). It means a certain mindset, the one that demands challenges and keeps asking “why not?’’ instead of just “why?’’.
Recently I met up with upcoming lighting designer Adolfo Abejón to ask him his views on lighting design at Milan Design Week, during the exhibition of some of his fantastic work. Here’s my interview.
Milan Design Week it´s almost reaching its end, and while I am still trying to digest all the trends and inspiration accumulated during these four hectic days, I wanted to share with you some of the highlights that I could already spot at this year's Euroluce edition.
After yesterday’s late start, my first complete Day 1 of Milan Design Week. It is actually incredible how much can you fit in one day. How many photographs, how many conversations, how many beautiful objects and how many cappuccinos you can handle in less than 24 hours. Exhausted, but extremely excited, my head still buzzing thinking about all I´ve seen today.
After a whole morning of trains, planes and buses, I finally managed to get to Milan for the Design Week and Euroluce. The sun was shining and the streets were packed once again with design students dressed in black and men in suits. There was, again, this vibe in the air that can only be felt here and now.