As an innovation-focused, results-oriented manager with a multidisciplinary background on business administration, technology and design I help companies to achieve leadership in volatile environments and changing industries. I do that by creating business visions and portfolio roadmaps strategies, supporting business decision-making through data analysis and promoting digital transformation.

During my +15 years of experience in innovation and strategy positions my multidisciplinary profile has allowed me to effectively find and facilitate new business opportunities from research to go-to-market, all while managing teams, stakeholders and client relationships successfully.

My 360º-degree experience throughout corporate, consulting and academia, my cross-industry knowledge and my international career path in global markets allow me to have a thorough and far-sighted understanding of the challenges of today’s world for business.

My professional practice is based in five know-how areas:

INNOVATION - Business innovation management / E2E innovation methodologies and processes / UX user experience and open innovation

STRATEGY - Portfolio and product management & value proposition generation / Business intelligence & Big Data
/ Digital transformation and change management

FORESIGHT - Trend, user and market research / Insight and data analysis / Design thinking methodologies & tools

MARKETING - Branding & positioning  / Digital marketing & content and communications direction / Marketing analytics and performance

THOUGHT LEADERSHIP - Stakeholder and team leadership & management / Public speaking & writing / Academic & teaching

 

Selected projects

See some selected work or explore all my projects through the menus.